A low text-to-HTML ratio often indicates that a webpage has too much code relative to its content, which can impact SEO and performance. Here’s a quick fix guide:
Minimize HTML Code
- Remove unnecessary inline styles and scripts.
- Clean up redundant HTML tags and whitespace.
Optimize CSS and JavaScript
- Use external stylesheets and scripts instead of inline code.
- Minify CSS and JavaScript files using tools like Autoptimize or WP Rocket.
Add More Quality Content
- Write more relevant and high-quality text for the page.
- Use headings, paragraphs, and lists to structure content.
Optimize Media
- Compress images with plugins like Smush.
- Use lazy loading for images and videos.
Remove Excess Plugins and Widgets
- Disable unnecessary widgets, plugins, or third-party scripts.
Use a Clean Theme
- Switch to a lightweight WordPress theme (e.g., Astra or GeneratePress).
Validate HTML
- Check for errors using the W3C Validator and fix issues.
Test Improvements
- Use tools like PageSpeed Insights or GTmetrix to monitor improvements in the text-to-HTML ratio and overall performance.
These steps should help improve your page’s text-to-HTML ratio effectively.
Semrush Tip: Split your webpage’s text content and code into separate files and compare their size. If the size of your code file exceeds the size of the text file, review your page’s HTML code and consider optimizing its structure and removing embedded scripts and styles. source: semrush.com