Issue: If the language specified in your hreflang tag doesn’t match the actual language of your page, search engines may misunderstand your content’s language, causing display issues in search results.
Fix: Review and correct hreflang attributes on affected pages to ensure they accurately reflect the page’s language.
Recommendations
- Match Language Codes: Verify that each page’s hreflang language code matches the language used in the content (e.g.,
enfor English). - Double-Check for Multilingual Pages: If your page contains multiple languages, check that each hreflang tag accurately specifies the content language for each variant.
- Use Correct Region Codes: If applicable, add regional codes to indicate country-specific content (e.g.,
en-USfor English in the U.S.). - Run Regular Audits: Periodically audit your hreflang tags to catch mismatches early, especially after adding or updating localized content.
Tip: Accurate hreflang tags help search engines deliver the right language version to the right audience.