How to fix: Links with non-descriptive anchor text

non-descriptive anchor text Semrush site audit tips

Issue: Non-descriptive anchor text like “click here” or “right here” doesn’t tell users or search engines what the linked page is about, reducing its SEO value and ranking potential.

Fix: Replace vague anchor text with clear, descriptive text that reflects the content of the linked page.

How to Fix for Beginners

  1. Find Non-Descriptive Anchors: Look for links with generic anchor text like “click here” or “read more.”
    • Example: <a href="https://example.com">Click here</a>
  2. Write Meaningful Anchor Text: Update the anchor text to describe the linked page’s content.
    • Example: Change “Click here” to <a href="https://example.com">Learn About SEO Basics</a>.
  3. Use Keywords Wisely: Include relevant keywords in the anchor text, but ensure it flows naturally for readers.
    • Example: Instead of “Check this out,” use “Explore Our SEO Starter Guide.”
  4. Keep It Concise: Aim for short, meaningful text that is easy to read and informative.
    • Example: “SEO Best Practices” instead of “Click here to read our SEO guide.”
  5. Review Internal and External Links: Ensure all anchor texts, both internal and external, are descriptive and relevant to their destinations.

Tip: Clear anchor text improves usability, enhances SEO, and boosts click-through rates by providing context about the linked content.

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