Issue: Duplicate <title> tags make it hard for search engines to identify which page is the most relevant for a search, lowering the chances of ranking well. They also confuse users, who may not know which page to click.
Fix: Write a unique, descriptive title for each page, including important keywords to clarify the page’s content.
Recommendations:
- Make Titles Unique: Avoid reusing the same title across multiple pages; each should be specific to its content.
- Use Key Keywords Early: Place the main keywords at the beginning of each title to maximize relevance for search engines.
- Keep It Concise and Informative: Aim for 50-60 characters to ensure the full title displays in search results, providing clear context to users.
- Monitor for Duplicates: Use SEO tools or Google Search Console to identify and resolve any new duplicate titles as your site grows.
Tip: Unique title tags boost SEO by helping search engines and users understand each page’s purpose.